Frequently Asked Questions about TheBigNIMarket

What is it?

TheBigNIMarket is a platform for all types of businesses in Northern Ireland to work together to create a marketing budget to compete online with Amazon, Booking.com, major retailers, other booking sites and more.

How does it work?

When members contribute £10 a month, we build a budget that enables us to advertise on Facebook and bring 100s then 1000s of people to the site, to see all the members.

What do I get?

Every Member gets a card for their business. It is your shop front, what people will see when they are looking around theBigNIMarket. Your card will have an image, a short space for you to tell people what you are selling and why you are brilliant, and all your links to your website and/or social media pages.

Will I feature in the Advertising?

We are going to do new ads with the names of the members, targeted at the people most likely to buy. We will also be posting a new members page on the Market.

How does the advertising work?

We use Facebook. By developing campaigns for different personas, we will be focusing on their interests, their needs and their locations. That makes them much more likely to respnd to the advertising.

How will I know if it is working?

Like all advertising it takes time to impact on how people buy. The first stage in any marketing is awareness, and that is where we get you going, by making more people aware that you exist. Then, as it grows, we will be able to build different campaigns for each market sector, for example, Tourism, Food and Drink, TradesPeople, Web Developers etc.

What do I have to do?

If you click on the link, you can sign up today. You need to have a good image or your logo, spend a little time writing your pitch to potential customers, and make sure your web and social media addresses are correct. Then you will get 30 Days Free, with nothing to pay, and if you want to drop out before any payment is taken, you can do that too.

Published by Tim McKane

40 Years in marketing communications developing award winning, pitch winning and most of all customer winning campaigns for clients across multiple business sectors from retail through health to public sector.

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