I talk to people about how marketing works, and why people buy or pay for things, and the main reason is to improve their lives, make things better, overcome a problem, or add a little more excitement. And then they can sleep better. SO here are Six Ways that signing up for theBigNIMarket.com will improveContinue reading “Six Ways that theBigNIMarket.com will improve your life.”
Author Archives: Tim McKane
5 Great Reasons to Join theBigNIMarket.com
There are over 21,000 people in the Northern Ireland Business Facebook Group. A lot own their own businesses, in mutliple sectors. Many need to improve their marketing. Some think they can do it themselves. Few get it right. Why? Because marketing is a learned skill. Like playing a piano or being an electrician. There areContinue reading “5 Great Reasons to Join theBigNIMarket.com”
How the Big NI Market will Bring You More Business
More Visibility Your business will be seen by more people than ever before. With the advertising we are putting behind the Big NI Market it will be seen by hundreds of thousands of people. We have already proven it with the test market for Christmas. As people see the ads and become familiar with theContinue reading “How the Big NI Market will Bring You More Business”
The All New Big NI Market
The Big NI Christmas Market was a great success, but it was also a source of useful data and experience to help us develop the all new Big NI Market, an ongoing, totally different online shopping experience for customers, and for you to market your business. What have we learned? The Load time was tooContinue reading “The All New Big NI Market”
Free for 30 Days From Joining!
Normally £10 a month, but with our special offer you get your first 30 Days Free, and can drop out again if you like (or don’t :-)) In the Big NI Market here is what you get: A full listing of your business, with an image, your sales pitch, links to your website and/or socialContinue reading “Free for 30 Days From Joining!”
How the Big NI Market Works
I have been driving for about 45 years, and I haven’t a clue how an engine actually functions. But I think it will be helpful to explain how the Big NI Market will work. The engine of the BigNIMarket is the software. It comes from a company in the US that provides mapping services toContinue reading “How the Big NI Market Works”
Funnel Marketing – What’s That Then?
Marketing in the Digital Age is different. It is driven by data, targeting, content and creativity. When I was working in the pre-digital time in advertising, targeting was confined to the choice of the media channel and the programming. If you wanted to sell Crazy Prices to housewives, pay for your ad to appear inContinue reading “Funnel Marketing – What’s That Then?”
2021 – a Huge Opportunity!
It is tough being an optimist. To believe that things are going to get better when we are surrounded by people determined to seek out and promote the negatives. But I happen to be optimisitic by nature and thought. Sure it is easy to think that things are bad, as we face the current unprecedentedContinue reading “2021 – a Huge Opportunity!”
Who’s who in the Big NI Market?
The Big NI Market is being developed by three people, Tim McKane, Trevor Steenson and Michael Osborne. So who are they and how are they going to be able to change your marketing? Tim has over 40 years in advertising and marketing, with the last ten years focussed on digital. He has worked mainly locally,Continue reading “Who’s who in the Big NI Market?”
What’s Different in the Big NI Market?
The customer experience online has been much the same for a few years now, and I am sure you are thinking, well, how are they going to change it, in Northern Ireland, for me? There are two types of shopping. Destination. You know where you are going and what you want to buy. Browsing. YouContinue reading “What’s Different in the Big NI Market?”